Husk Rum: The Only Australian Agricole-Style Rum in France

It’s not every day that products from a little farm distillery from the Tweed Valley ends up in the land of champagne, fine wine and the world’s most iconic cane juice rums.

We’re chuffed that Husk Rum’s Pure Cane is the only Australian agricole-style rum available in the cavistes (bottle shops!) of France. Another of our signature expressions, Rare Blend, voted BEST RUM, from a field of 37 entries, at the 2025 Melbourne Royal Australian International Spirits Awards is there too, proudly sitting on the posh French shelves.

As one reviewer said of Pure Cane:

“A real change from the agricultural rums of the West Indies… a great success and a pleasure to try in a Ti’ Punch.” - Fabien Humbert, Le Blog du Rhum

From the Caldera Coast to Continental Cool

This isn’t just about shipping a few bottles overseas. For us, it’s about sharing the story of our land, our cane, and our craft.

When founder Paul Messenger first sipped rhum agricole in Martinique back in 2009, he compare it to a fine whisky and asked himself:

“With so much cane at home, why has no one in Australia made rum like this?”

A kernel of an idea was born, one that grew enthusiastically over the years on the family’s 60-hectare farm set in Australia’s largest volcanic caldera, to become Husk Farm Distillery.

“We mill our fresh cut cane. We ferment, distil, and bottle on site. We don’t cut corners or burn cane. We chase flavour, provenance, and the kind of spirit that speaks of place…

Husk dominates the juice-based rum category in Australia… and today, interest in French-style rum is growing.” - Paul Messenger, for French magazine Rumporter

Merci, France 🇫🇷

To be recognised by the very country that inspired us, and to stand alongside the likes of Clément, Rhum JM, and Père Labat - is a full-circle moment.

So whether it’s sipped neat in a Parisian bar, swirled in a Ti’ Punch by the coast, or admired on a bottle shop shelf, we raise a glass to our French friends.

Merci for welcoming Husk. And thank you for letting an Aussie agricole take a seat at the table.